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eLearning in the enterprise vs. eLearning in education
Stephan H Wissel
I had an interesting chat with the IT teacher of Catholic High about eLearning. I'm following the subject for a very long time. In the early eighties I bought one of the earliest eLearning authoring tools called OpenICE from Dialog Video (a Swiss company which seems to be history now - the only trace of OpenICE I could google was in a document in the download section of The Morrison Company.
There is a lot of money spend both in enterprises and in academic, but the stellar success stories are few and far between. A common fallacy I observed is to spend a lot of money on a LMS or LCMS and have no budget, time and energy left for content. When you hear statements like "Once the LMS is in place we'll ask our SME [Subject Matter Experts] to contribute content" you know your eLearning project is doomed.
Creating good eLearning material is hard and time consuming work. Brian Chapman published research findings in 2007 that put the ratio for slideware to eLearning conversion at 33:1, the creation of lightly interactive courseware at 220:1 and the creation of full fledged simulations at 750:1. So that tiny water cycle simulation of 10 minutes took more than 3 working weeks full time to be created. The study is currently to be updated and you can participate.
Another fallacy is the failure to integrate eLearning systems into the infrastructure. In corporate learning that means eLearning needs to be accessible from the tools I use in the job (a great widget to have is "related learning") and get away with enrolment procedures for short term learning (that enrolment is carried over from academic). In academic eLearning the failure lies in the lack of integration into other delivery methods. If enrolments, progress control, time planning etc. are not fully integrated into presence learning it will not fly.
There seems to be very little fruitful cross breeding between corporate and academic eLearning, which isn't surprising when you look at the core differences:
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